Original Article Published on Seeking Alpha

Summary

The auto industry is going through an epic transformation, and the right strategy is crucial at these times.
GM's new strategies go beyond just surviving the transformation; they are taking the company into some exciting new markets.
Cruise and BrightTop represent major new sources of revenue beyond selling cars at retail.
If successful, these strategies could significantly boost GM's market value over the next couple of years.

The auto industry is going through the most significant transformation since its birth more than 100 years ago. This transformation will displace traditional auto businesses with new technologies, new markets, and new business models. There will be big winners and big losers. In my previous Seeking Alpha articles, I've covered electric vehicle investment opportunities (Electric Vehicle Investment Roadmap) and autonomous vehicle investment opportunities (Autonomous Vehicle Investment Roadmap - Part 1: Investment Opportunity Overview). Here I'm going to focus on one particularly significant company that just announced some new strategies: GM.